PROJECT
Football Is The Muse
Social-first creative extension of the Global adidas 2026 World Cup "Football is the Muse" campaign, for the JD audience rolled out across EU; retail, paid-social, brand-socials and digital.
Original moments on the journey to a match that unfold naturally. The glimpses feel stolen, fleeting and real. Partnership with Lime Bike furthur aligned with EU rollout.
CLIENT
JD
adidas
ROLE
> Art Director
> Graphic Designer
TOOLS
> Adobe Photoshop
DUAL GENDER MINI AV



CAMPAIGN IMAGES


